Brief: Create a strategic marketing campaign for a new residential property development in Epping that entices buyers with a message of premium living at an affordable price.
Solution: The Creades team developed a marketing campaign covering all bases from visual identity, print, online to on-site. The logo’s elegant typeface is a timeless blend of traditional and modern. This is then coupled with a mint green brand mark to create a fresh, welcoming first impression. The engaging, headline-driven copy featuring throughout the campaign emphasises the development’s design features, transport links and lifestyle benefits.