Beaumont Village
Brief: Create a retail property marketing campaign for this longstanding shopping centre so it reintroduces itself to local customers. Create excitement by promoting the centre as a ‘shopping village’ offering all the essentials as well as stylish boutiques and alfresco dining experiences.
Solution: Employing ‘handcrafted’ elements and a vibrant yet harmonious colour scheme, Creades created a brand identity which is both sophisticated and welcoming. Hand-drawn icons of sunglasses, coffee, food ingredients and more helped to promote a wholesome ‘good times’ vibe.
